Since its founding in 1976, the Body Shop has gained recognition for their fantastic body care products, as well as their strong adherence to environmental and social ethics. During the 2010 Holiday season, Makeable joined forces with The Body Shop to spread joy to their fans with an innovative online promotion.
We don't know, can you?
For 38 consecutive days, fans could visit the single-page website we created at this memorable URL: CanIGetMyOrderForFreeAtThe
BodyShopYet.com. Once a day, one lucky visitor would see a bold "YES" instead of a "NO.” Visitors lucky enough to see a “YES” received a gift of $100 off their order and plenty of joy in time to get their holiday shopping done.
Wanna get lucky?
In an effort to win the prize, our fans tried everything! Some refreshed the page hundreds of times while others revisited the site constantly throughout the day. Fans who followed The Body Shop on Twitter and Facebook could get clues every day that hinted the time when the prize would be released.
7,500,000 social media impressions 2,000,000 page views on our one page website double the rate of Facebook fan growth 46,671 unique visitors 2,112,0170 page views 19 average page views per visit 4:29 average time on site 657 people visited the site 201+ times.